Evan on incorporating feedback into products

"I think getting feedback from your community and adjusting to it is important. Those are the people we want to make happy, clearly. I think it’s really tricky knowing what you could be forever reacting to every whim. The especially tricky thing is that some of the more vocal members of the community are leaders and have big needs, but they turn out to be edge cases. I see a lot of companies, web companies, 2.0 sort of companies that attract early adopters. and they listen to them and get feedback from them. But then they kind of get sucked into pleasing these early adopters, and the early adopter is really on the next curve. And that becomes a conflict when you’re trying to reach a much more mainstream audience."